Sarah Curran MBE is former luxury director at Very (previously known as Shop Direct) where her remit was to accelerate the development of its premium offer in branded fashion and beauty. She went on to spearhead the launch of its premium etailer, Very Exclusive, in February 2015. She has had non-executive director roles at Pimkie and most recently, French Connection, a position she held in tandem with her current role as CMO of True Fit.  A former sub-editor at The Times, Curran co-founded her own affordable luxury ecommerce site, My-Wardrobe, in 2006, when she received an MBE for her services to fashion.