With a strong marketing background and a great deal of experience in retail, Matt began his career in marketing at Sainsbury’s before moving onto roles at Homebase and Dixons Carphone. Today, he continues to focus on bringing a best in class O+O experience to our customers – whether in-store, through eCommerce or as part of our customer relationship management (CRM) strategy. Matt drives Superdrug’s omnichannel strategy as well as Marketplace.