Kirsty Keoghan is Global General Manager of Fashion at eBay, where she is responsible for the company’s entire B2C fashion and luxury business. Since joining eBay in 2011, she’s led a number of initiatives across the business, including successfully launching Authenticity Guarantee in the UK, bringing preloved fashion into the mainstream through partnerships such as eBay x Love Island, and helping brands and sellers make the most of the opportunities of second-hand and end-of-line fashion.