Gabrielle Hase is a Non-Executive Director and the founder and CEO of Soleberry Advisory. Gabrielle’s extensive experience in all aspects of ecommerce, direct marketing and strategic brand management gives her a deep understanding of the way in which retailers, technology and high-achieving teams function in the digital world. She has worked with leading brands such as Moonpig, The School of Life and The White Company to build their online presence, increase market share and drive transformation. Highlights so far include managing leading leisure brand Sweaty Betty’s global ecommerce business, accelerating Hobbs’ domestic and international online sales and launching TKMaxx.com, which opened an entirely new route to market for the European retailer.Gabrielle also sits on the board of Amplience, Planks, All Together, and Tate Enterprises, where she helps the cultural institution to get creative via its digital presence. She mentors start-ups in leading London incubators and is in demand as a keynote speaker, moderator and conference chair.