Gen Z student and Digital Native
The youngest speaker on our Retail Week Live line-up, Amber Dunsby is a 16 year-old college student from London. Recently Head Girl and having attained strong GCSE results, Amber is a high-achiever and is ambitious about her future. As retailers seek to understand what Amber’s generation really want from them, Amber will be joining our session to discuss what her and her peers look for from their shopping experiences, what turns them on- and off, how she and Gen Z interact with social media and the trends retailers must tap into. Her favourite retailers and brands are Hollister, Benefit and Nike, and she loves Snapchat and TikTok.