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Why creativity is key to productivity. Unlock your imagination, whatever your role

12 Mar 2024
Main Stage
Main Stage , Future Leaders

It's time to stop separating the creatives. Everyone can access the brain's right hemisphere and it's essential in all walks of work life - be it problem solving, strategic thinking, business transformation or inspiring your teams. We bring you Matt Edmondson, Radio 1 DJ and TV presenter turned inventor of the board game, as he explores what creativity means, his creative journey and what it took to untap his creative potential.

We'll explore:

  • What a creative mindset really means, whatever your role, whatever your function
  • Why we all have creative potential
  • Where to find 'ideas' and harness your own creativity
  • Creating a culture of creativity that cascades throughout your business
Matt Edmondson, Radio 1 DJ and Boardgame Inventor - Asmodee