Forging the Future: Reinventing the store - how technology, mindset and product can align to create a winning in-store experience

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Forging the Future: Reinventing the store - how technology, mindset and product can align to create a winning in-store experience

13 Oct 2021
Track Three
BRAND RELEVANCE AND EVOLUTION

Covid-19 has driven innovation and fuelled acceleration in store formats and experiences. To survive, physical retail must become more multidimensional, with stores simultaneously operating as selling spaces, fulfilment centres, engagement areas and branding vehicles. How can retailers create in-store experiences that complement one another within the wider retail ecosystem? What are the examples of this done successfully and what are the important lessons to be learnt?

Speakers
Karen Burns, Co-Founder & CEO - Fyma
Bernd Albl, Managing Director - umdasch
Daniel Lundh, Founder & COO - LIVFS

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