Panel: Successful strategies to increase customer lifetime value

Loading

Panel: Successful strategies to increase customer lifetime value

26 Mar 2020
Track One
Digital Collaborators , Customer Champions

Owning the customer relationship allows retailers and brands leverage to increase customer lifetime value. How can we truly maximise the enormous levels of customer data and insights that loyalty schemes bring, so that we’re looking beyond short-term wins and instead, creating lasting strategies to create transparent metrics across channels and devices?

Speakers
Julian Diment, Chief Growth Officer - Mr and Mrs Smith
Ian Shepherd, former retail CEO and CMO, Author - Reinventing Retail
Helen Normoyle, Chief Marketing Officer - Boots

Sign up to our mailing list