Launched in the UK in 2018, Nectar Sleep by Resident  has achieved impressive growth as UK customers welcome their unique 365-night mattress trial and 100% climate neutral 'bed in a box' mattress.  Responsible recycling and reuse with 95% diversion from landfill and donations of over £50k to charity partner BHF. Which Best Buy, Good Housekeeping and Ideal Home approved, British American Business Transatlantic Growth winner and shortlisted for Lloyds Bank New Business of the Year award are some of the accolades so far. 

Previous  experience includes Ancestry UK , incubator  start-up brands within the Photobox Group and a strategic commercial leadership position at Zoopla.