Driving ROI through Apple & Google Mobile Wallets: The Polo Ralph Lauren Story

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Driving ROI through Apple & Google Mobile Wallets: The Polo Ralph Lauren Story

27 Mar 2019
Stage One

With Apple and Google mobile wallets, Polo Ralph Lauren have been able to create a new marketing channel to increase in-store visits and redemption rates, whilst growing loyalty to inspire repurchase. Join us for a session filled with tangible mobile marketing insights; including the strategies, learnings, and best practices when launching this new ground-breaking technology.

Speakers
Bill Scott, Managing Director, International - Vibes
Malene da Silva, Retail Marketing Director, EMEA - Polo Ralph Lauren

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